What a time to be alive. If you are one of the enlightened few that realises that white chocolate is the superior chocolate, then this news will be music to your ears. Kellogg's announced today that white chocolate Coco Pops will be making their way into supermarkets over the next week or two. This is not a drill, as they have already made it to Irish Tescos.
After an array of request on social media, Kellogg's decided to give the fans what they wanted. Katy Bailey of Kellogg’s said:
In response to our fans, and the growing desire for white chocolate varieties of popular foods, we wanted to see if it was possible to create a white chocolate Coco Pops that tastes as good as the original. Our food developers have succeeded and for the first time in the cereal’s 50-year history, a white chocolate version will hit the shops.
White chocolate Coco Pops are expected to be available from all major supermarkets by the middle of June, costing €4.09. The white chocolate version will have 30% less sugar than other chocolate coated toasted rice cereals. Each 30g serving of the white chocolate cereal contains 116 calories, 1g fat, 5.1g of sugar and 0.2g of salt. By comparison, normal Coco Pops contain 115 calories, 0.6g fat, 5.1g sugar and 0.2g salt per 30g serving.
The reaction on social media has been mixed
i hate this so fucking much white chocolate coco pops would taste DISGUSTING pic.twitter.com/sn4anMj7vD
— dykin’ donuts (@MOlRAIL) June 16, 2019
Take comfort in knowing that Kellogg’s have just released WHITE CHOCOLATE COCO POPS!!! This makes EVERYTHING better!
— Tai Saxty (@TaiDragon) June 17, 2019
White Chocolate Coco Pops??
That sounds like a bowl of sick...
— DJGaryBaldy (@DJGaryBaldy) June 17, 2019
Coco pops and white chocolate coco pops in the same bowl sounds delightful? am a right @KelloggsUK
— LAG?? (@LAG1993) June 17, 2019
Then there was some taste-challenged individuals who couldn't grasp the difference between Rice Krispies and white chocolate
Rebranding Rice Krispies as white chocolate Coco Pops... Clever move tbh pic.twitter.com/i3bebyfMSb
— Caleb Brown (@caleb_2709) June 17, 2019
Aren't "white chocolate coco pops" pretty much just rice krispies rebranded for idiots to buy???
— ???? ? (@Cara__West) June 17, 2019
Are these white chocolate Coco pops not just rice Krispies or am I missing something???
— ??Amber?? (@hallxcinxtion) June 17, 2019